About i-Spy
Start with what the business needs.
You might need a rebrand. You might need to sharpen your proposition, rethink your messaging or bring an existing strategy to life more effectively.
i-Spy starts by understanding the business, its customers and competitive context before working out what will make the biggest difference.
Michael Skipper
i-Spy was founded by Michael Skipper to help businesses make clearer brand decisions and turn them into effective creative work.
Michael has more than 20 years’ experience leading strategic brand and communications projects for businesses and organisations of all sizes.
Why i-Spy?
The name comes from the simple idea behind the work: look carefully, notice what others might miss and find the thing that can make the biggest difference.
Built on real business experience
Before his agency career, Michael spent several years co-running an industrial cleaning business. That experience means i-Spy’s advice is grounded in the realities of budgets, customers, people and day-to-day business decisions, not brand theory alone.
Work directly with Michael
Michael leads every project and stays closely involved, from shaping the direction through to guiding the creative work.
You work directly with Michael throughout. The wider team is built around the brief, drawing on trusted specialists from i-Spy’s creative network so the skills involved reflect what the project actually needs.
Experience
Michael’s experience spans global brands, established organisations and growing businesses across strategy, communications and creative delivery.
Trying to work something out?
You don’t need to have the brief figured out before getting in touch.