Michael is an intelligent, quick and creative thinker and was able to foresee and highlight certain challenges that we hadn't anticipated, and this helped us plan future solutions from the outset.
What clients say
Comments from clients and collaborators across Michael’s brand, agency and consultancy career.
Strategic thinking
As well as offering exceptional creative advice and guidance, I could rely on Michael for an astute and industrious response to our numerous creative challenges.
Michael has supported me across several businesses, delivering brand strategies and visual identities that have helped me define my place in the market and show what makes my businesses different. He makes the importance of brand for an SME feel simple and easy to act on, and the process has always been expertly executed.
Commercial understanding
Michael's advice, guidance and support as an extension of our own marketing team has been highly valued over the last two years. Michael has a firm understanding of our commercial needs and ambitions and has consistently delivered communications to meet our marketing and sales objectives while remaining on brand.
He has a strong understanding of brand and corporate communications, empathises with your situation and needs, and takes the time to understand the wider business context and stakeholder arrangement behind each brief. Everything a busy marketer needs from their creative agency.
Michael delivers strong results and has that rare ability to keep you informed about what is really going on. I have had multiple projects under his watchful eye, all delivered on time, to the required quality and on budget. He has a good grasp of what matters in business, including ROI and profit.
Partnership
Working with Mike for our rebranding has been a fantastic experience. We appreciated having the same team throughout the entire process, led by Mike, which fostered a strong sense of collaboration and ultimately a creative solution that marries with our business direction. We couldn't be happier with the results.
He knew the O2 brand inside out and understood what we’re all about. He helped us evolve the brand and our identity, bringing it up to date and making sure we’re designed for digital. Mike's got a great eye for detail and was a reliable part of the O2 team.
Michael delivered an effective solution on brand in a short space of time, working with the core senior management team and to budget. He was attentive to the needs of our business at a particularly crucial time and was a reassuring figure throughout the process.
Creative quality and delivery
His team raised the level of the customer magazine significantly, winning CMA awards in consecutive years. The quality, process and client management experience was excellent, and meant we could spread our magazine content further into the app, social channels and PR cost-effectively. Michael is strategic, creative, empathetic, and also had a very clear understanding of our brand.
Throughout a challenging project, Michael's attention to detail, aptitude to deliver and hard work ethic always left us feeling confident. It's evident in how Michael works that he is not only passionate about his job, but also takes pride in ensuring the highest quality of work is delivered.
Michael's professionalism, willingness to go the extra mile and ability to engage stakeholders ensured our rebrand project was delivered on time, to budget and with great results.